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Ford Mondeo to Debut at Geneva Motor Show

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The all-new Mondeo from Ford Motor Co. returns to the automotive scene with the aim of making a difference. This time around, the Ford Mondeo will be seen possessing more daring kinetic design, flowing energy, and a striking totality. These qualities could be witnessed at this year’s Geneva Motor Show during the debut of the car.

"The Ford Mondeo has always been acclaimed for its strong attributes, particularly its driving dynamics and safety performance," said Steve Adams, the Vehicle Line Director of the Large & Luxury Cars team for Ford of Europe. "With this remarkable new model we've taken these qualities a step further and enhanced the performance of the car in almost all aspects as well as transforming its design and quality."

The new Ford Mondeo sedan benefits from Ford Motor Company's Global Shared Technologies initiative, sharing many elements of its core architecture with the Ford S-MAX, 2007 Car of the Year, and the new generation Ford Galaxy. However, the new Mondeo is an individual model in its own right.

The Ford Mondeo keeps the traditional Mondeo strength but adds remarkable features like limousine-like comfort and NVH characteristics, ambient interior lighting, and soft-touch materials. "We wanted to create an emotional connection with the new Mondeo that would attract people from an aesthetic point of view even before they appreciate its technology," noted Martin Smith who holds the position as the Executive Director of Design of Ford of Europe. "Our goal was to make people feel impressed when they see the car, and ultimately want to own one."

Aside from the stylish yet rugged stance of the Ford Mondeo, the car also boasts driver-focused technologies like keyless entry and keyless start with 'Ford Power' start button, new Ford Convers+ Human Machine Interface (HMI) instrument display, Interactive Vehicle Dynamics Control and Hill Launch Assist, Adaptive Cruise Control with Forward Alert, and Tyre Pressure Monitoring System.

According to some critics, what made Mondeo impressive is the list of its remarkable range of auto equipment that includes Electronic Stability Programme (ESP), Ford Easyfuel capless refuelling with fuel inhibitor to prevent misfuelling, 'follow-me-home' lights, air conditioning, trip computer, and an auxiliary audio input socket in the glove box to deliver external audio device connection.

To some, what made the sedan fascinating to drive is the real driving quality that it offers. This is the Ford Mondeo’s integral attribute. The Ford Mondeo was also engineered to bring out the best in the old version without compromising safety. The automaker’s enhanced Intelligent Protection System provides the up-to-date driver assistance and occupant protection technologies. The features include driver’s knee airbag, full length curtain airbags, and horizontal stroking steering column.

What is found under the hood is a range of captivating powertrains that include four Duratorq TDCi diesel and five Duratec petrol engines. The power output range from 110 PS to 220 PS, including a new 2.3-litre, 161 PS Duratec HE unit coming late this year. A new Durashift 6-speed automatic transmission will also be available late this year. The engine complements the proven Durashift 5- and 6-speed manual transmission, efficient EBC brake rotors, brakes and suspension.

With the new Ford Mondeo sedan, the automaker intends to prove that the old version could be completely transformed to create a striking difference. From the outside to the inside, the car epitomizes performance, flexibility, safety, and a new level of auto craftsmanship.

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